Upper and Lower Class Design

How do we design for class? How do we design for people that are of a different class than yourself? The answer is user research.
How is the audience defined? Design for two audiences: your core audience and those who might become potential core users.

Websites that design for lower class demographics might rely more on statistical data than higher class that might ignore it. Higher class design might use analytics. There is real value in relying on your instinct.

Do you move towards your audience or does your audience move closer to you?
The public is more familiar with poor design. Is there an inherent goodness to bad design? Is a lower rate design more appropriate for the right audience?

Well, my personal belief is that if a design is simplified in a way that makes it easy to use, all classes ought to be comfortable with it. does it really have to be that a beautifully designed site automatically put off those of lower social standing? It design really bad if it is ugly and still usable? One thing that can be apprehensive for some if it looks too rich? Yes, I have heard that remark from some. Where does the line cross?

NONE, NADA, ZIP, ZILCH

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